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MedGen inc. Business
Med Gen Inc. ( MGEN-OTCB ) is a fully reporting public company listed on the NASDAQ OTCBB Exchange. We are committed to providing excellence in the manufacture of OTC health products & remedies as well as having the ability to teach others the finesse of managing a public company, thru our Financial Services Division. We are a highly skilled management group, long established in our fields of expertise. Our products provide high quality, everyday essentials delivered direct to your door without any fuss, confusion or effort - exactly what you need to stay healthy & happy.
On the product side, we use clinical blind studies & consumer test paneling, MedGen's products seek approval from both health professionals & the general public. We believe studied introductions are important & have spent hundreds of thousands of dollars in R & D to date. We are dedicated to the health and wellness of all & as our top No. 1 priority we will continue to invest heavily in future research for sustained health development.
On the Financial Services side, management has put to good use its previous experience in the Investment Banking, Public Banking and better than 45 years of experience in the management of publicly traded companies and building “start-up” companies. In 2007 this division earned better than $1.2 million, which was used to fortify the marketing effort of its products division.
While the overriding vision of management is growing a significant and large company producing OTC health related products, our ability to become multi-faceted, uniquely mobile in the business model and multi-directional in seeking opportunities for growth, will eventually pay-off, much like the giants (GE, GM, Ford,) that sprang up during the depression years. These companies’s now have divisions that stretch far from their original plan. Many have Financial Divisions and Capital Investment Funds as a way of furthering their overall profitability and enhancing the salability of their products. In many cases, it is the financial divisions that support the manufacturing effort.
What defines our company is the complexity of our perceptions; our unique vision. This is the sum of our collective experience in business and in life. It is this force that has propelled us and kept us afloat for the past 11 years and it will, no doubt, propel us to greatness in the future.

There is always a beginning...
In 1995 snoring became the culprit blamed for a series of maladies. Hypertension, sleeplessness (for the Snorer and a Partner), lack of functionality, abnormal behavior and obesity.
The Med Gen answer , Snorenz®. A unique blend of natural oils and vitaminsin a patent protected Liposome formulation, tested in several Clinical Studies and a Sleep Center Blind Study and proven to be effective for the relief of the noise commonly referred to as snoring. In the past decade the company has sold over 3,000,000 bottles, quieting the noise in bedrooms across the world.
In 1996 Med Gen went public, raising $1,000,000, that together with investments from the founders, was spent for further research and development, marketing and advertising expenses.
In 2001 Albertson's, Osco Drug, Savon Drug and Acme Supermarket, all divisions of American Stores (Boise, Idaho) placed their first order for Snorenz® and for the first time Med Gen entered the world of major retail sales. |
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In 2002 through 2004, further expansion into retail was evidenced by placements in Wal-Mart, Eckerd,
CVS, Walgreen, K-Mart, Rite-Aid, Brooks Pharmacies, Meijers and Cardinal, Kinray, and McKesson, major distributors that service both these chains and smaller stores.

In 2003 Med Gen's revenues peaked at $3,000,000 for Snorenz®, and R&D was started on its second brand, Good Nights Sleep®.
2004 Good Nights Sleep® entered retail on the shelves of Albertson's stores and CVS, but because of a lack of capital could not be promoted properly. However, the product is growing in popularity and is being sold on company web sites. Good Nights Sleep® still remains the only liquid spray sleep-aid in a $1.5 billion marketplace. |
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2005 Med Gen's management recognizes that selling at retail proves to be a burden unsupportable with present capital resources and reverses its marketing orientation, selling Direct Response TV (DRTV) and begins its Internet rebuilding, aiming to build sales with DTC (Direct to Consumer) projects.
2005 Management makes banking arrangement with investment group to provide capital for the new business plan.
2006 Med Gen introduces Un-DietT System. Using its proprietary STW delivery system, Med Gen enters the $70 billion weight loss market, attacking the worldwide obesity epidemic with a system of three designer products focused to get the weight off.. quickly, and promising to Keep it off! |
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Coordinating the launch of the brand, Med Gen's new web site, www.undietsystem.com beacons all to visit.
... And A Future
A regimen of continuity.... Med Gen has spent hundreds of thousands of dollars creating products that address the most important health problems existing today and a like amount in research dollars to develop products for the future. Our dedication to the health and wellness of all is our number one priority. The creation of OTC products that bring satisfying results to the user is a serious business...Med Gen is on the cusp of developing products using proprietary technologies that are sure to make life a lot easier and healthier. After all, that's what we're all about.. creating innovative products for a healthy lifestyle.
Creating products that have worldwide markets is by design. In doing so, management is taking advantage of the worldwide reach of its new base.the Internet. An estimated $138,000,000 of products issold daily. Connecting to this market can expose Med Gen's unique products to the Worlds population, faster, more efficiently and less costly.
Med Gen, designing products for a healthy lifestyle.
* These statements have not been evaluated by the Food & Drug Administration.These products are not intended to diagnose, treat cure or prevent any disease.
MedGen inc. Over 10 Years Health Expertise

"MedGen Inc. has a entire decade of health & wellness product expertise under its belt. We have solved millions of American's everyday ailments, from snoring to sleeplessness to pain relief."
MedGen Inc.'s testing & sourcing of the finest natural ingredients, combined with physiological know-how & practical application, has solved millions of American's everyday ailments, from snoring to sleeplessness to pain relief.
Fact: MedGen has sold over 3,000,000 SNORenz bottles, quieting the noise in bedrooms across the world..ZZZzz.
Not only have we been able to increase the vitality & well being in healthy individuals, but crucially we have enabled our customers to stay healthy & feel good , as they grow older.
Customer Driven Results
Our customer results & testimonials form our benchmark. We let our products speak for themselves. We are convinced, after ten years & millions of user & related testimonials, that our products are the very best in their class.
Our real testimonials tell the truth. Our products work.
Click here to read our reviews. We always welcome feedback & review & challenge our users to post their own blog (click here to post a review). After all your results are our results.
Simple, User friendly website
MedGen's site offers a variety of great value product combinations & a user friendly experience. We have a dedicated customer service presence to help you with any question you may have about the website or our products. Contact Us anytime & we will do our very best to help you.
Call us toll-free 1 800 521 9311, Monday - Friday from 9 A.M. to 5 P.M. EST or leave a message and we'll call you right back.
Let us help you get healthy today!!!
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..Manufacturer of SNORenz®, Good Night's Sleep®, PAINenz®, UnDiet® & Other Health Products.....
 
 
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UnDiet™ | Weightshield™ | Appease™ | Simply Trim™
SNORenz® | Good Night's Sleep® | PAINenz® | Sonergy Supplements

MedGen is doing it again!
First SNORenz® receives the coveted National Health & Wellness Seal of Approval & now PAINenz® gains mass approval from Home, Garden & Golf!

Reviewed, tested & approved by over 1200 members of the National Health & Wellness Club,National Home & Gardening Club & the PGA TOUR Partners Club PAINenz received over 70% approval rating for the effectiveness & quality of its fast working, roll on pain relief formula...Learn more here!!
Innovated Safe and Proven Health Care Solutions
Manufacturer Direct
Affordable Quality for a Better Life


A LETTER FROM PAUL B. KRAVITZ
Chairman & Chief Executive Officer
LETTER FROM THE CHAIRMAN
April 1, 2008
Our Growing Business
Many years ago, wet behind the ears and entering the world of business, I was given, what has turned out to be, the best advice I have ever received, Stop avoiding risk and start embracing it. The only thing that my advisor left out was a tutorial on how, at the same time, to handle the criticism that surely follows.
Med Gen management has had a long history of risk taking, beginning with the marketing of Snorenz®. The biggest risk of all was changing our entire marketing strategy and reinventing our business plan. Then there was the uncertainty of getting financial backing to support the business plan.
What if the developing share dilution caused by the conversion of debt to equity, would not prove financially sound? Then there is the uncertainty that our financial statements would not improve at all. Debt conversions to equity are never without risk. Yet, there was never a real choice? Closing the doors was not an option.
The success of Med Gen’s two minute Snorenz® commercial during the first four weeks of airing from March 3- March 31, has produced 921 phone calls which resulted in 339 orders with a total estimated revenue of $22,986. This represents a whopping 36.8% conversion ratio, by all industry standards, a very successful run. We are doubling the airtime and expect to quadruple the orders in accordance with industry averages.
While the TV commercials mentioned above are only the result of a small test of our revised Snorenz® marketing plan, they do indicate that we have significant profit opportunities to pursue and that is exactly what we are doing. Over the next several weeks we are adding to our airtime and increasing our sales as we do so.
More commercials will be produced to market our other products. The continuing process of shooting, airing and tweaking, is long, expensive and not without a certain amount of risk. I have stuck with the plan because I have always thought our products and our markets to be exceptional. When we turn the corner, sales will soar and we can reverse the trend and increase the demand for our shares. Case histories abound with huge success stories, all bear out the validity of this [our] approach. Most small pharmaceutical companies have followed similar paths; albeit with much more capital than we have had to work with. The Head-On® commercial (similar to our Painenz® roll-on) is a perfect example of an advertising blockbuster. But it took several millions of dollars, money we didn’t have, to get it there.
In the months ahead we will be reporting on similar successes with Painenz®, Fab U Lust®, and Good Nights Sleep®. Our Un Diet line is now being re-developed as a series of single sprays dealing with specific weight issues. It is important to recognize that we have now entered Phase 3 of our Business Plan. At this point it’s all about our ability to air our commercials and turn our money.
The timing of this message can’t be more appropriate, the beginning of Spring. We have plowed the fields and planted the seeds: it is now, as my title suggests, our growing season.
Yours Truly,

Paul B. Kravitz


Contact MedGen inc.


MedGen, Inc.
7280 West Palmetto Park Road Suite 306
Boca Raton, FL 33433
Toll-Free: 1.800.521.9311
Phone: 561.750.1100
Fax: 561.750.4623
http://www.medgen.com
We are open 9am-5pm Monday-Friday (EST)

MedGen inc.
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